Sam Panelo

Office Administrator

Sam Panelo

Office Administrator

Sam brings warmth, adaptability and a people-first mindset to her role as Office Administrator at WDA. Guided by openness, kindness and flexibility, she supports the studio’s daily rhythm and creates a welcoming, organized environment for colleagues, clients and collaborators.

Sam brings warmth, adaptability and a people-first mindset to her role as Office Administrator at WDA. Guided by openness, kindness and flexibility, she supports the studio’s daily rhythm and creates a welcoming, organized environment for colleagues, clients and collaborators.

A San Francisco native, Sam returned to the Bay Area after earning a dual degree in Communication and Psychology from the University of Washington. Her background gives her a thoughtful understanding of how people connect, communicate and work together, which she brings to both individual interactions and the broader studio experience.

At WDA, Sam enjoys seeing the city through a new lens. Each project offers a deeper appreciation for the relationship between place, people and the built environment, and she brings that same sense of care and connection to the office.

Outside the office, Sam enjoys exploring San Francisco’s food scene, going to concerts, thrifting, visiting farmers’ markets and discovering hidden gems throughout the city. On quieter weekends, she is just as happy at home rewatching favorite movies and pretending she is on America’s Next Top Chef.

What place inspires you?
The Shakespeare Globe Theatre. It invites closeness, connection and a shared experience between audience and performers.
What does your perfect meal look like?
A summer sunset, patio seating, tapas, close friends and favorite songs playing in the background.